Thank goodness. The family have buggered off again back to the UK - I love them, but they're deeply irritating at times. Now to rub my hands in glee at the prospect of a New Year's Eve in Paris. Fireworks from the Eiffel Tower? Oh yes.
Oh, they are pretty and probably bring out the child within but, oh, what a waste of money. I understand that when in Sydney someone lights the blue touchpaper for the NYE bash it is the culmination of efforts expended at the expense of many sponsors. This is all well and good but, to be honest, I can't remember the name of any sponsor of any previous display. I don't think that the people involved were being philanthropic so plebeian level deduction tells me that they wasted their investment. I suspect that I'll come across as some sort of curmudgeon but I'm not like that really. While the money spent on these exercises of excess is probably small, imagine the difference a few million quid or dollars could make if that were invested in something like rescue services, paramedic equipment or, God forbid, even some sort of research into the whys and wherefores of everyday life. *folds up soapbox and leaves*
[Dujon] "research into the whys and wherefores of everyday life"? Until that point, I was agreeing with you, but that sounds like a bigger waste of money than fireworks to my untrained ear.
No. That makes me seem flippant. Surely, though, those who spend money on advancing their public profile (you like that? It's PR speak.) would be better off putting such funds into something that matters. We have a couple of helicopter rescue services in my neck of the woods; everyone knows the NRMA and Westpac choppers and appreciates them.
[Dujon] Yep, so many things do seem to be largely justified by accountants, rather than common sense, or a sense of "what's right If the sponsors of said pyrotechnics provided transport and viewing platforms for those with learning difficulties, say, rather than just paying some money to be associated with a fun event, I think their names and products/services would be better remembered. When I try to advance my public profile (honest, I do), I spend my money on an event, and organise it myself, and then try to get the advertising for free through media coverage. Even if the event only breaks even, the knock-on effects of repeat trade and wider awareness are worth the effort and expense.